Welcome to Effat Alsaraj Station, the podcast where we explore the world of multimedia storytelling and communication through the lens of a seasoned media and communications professional. I'm Effat Alsaraj, your host, and I bring over 17 years of experience in corporate communications, media relations, and PR, as well as a Master's degree in Communication, Culture & Technology from Georgetown University.Throughout my career, I've had the privilege of working with royal embassies, agencies, and press offices in the United States, United Kingdom, and Saudi Arabia. My expertise in social media management, branding, event management, TV and film production, and stakeholder engagement has allowed me to generate innovative digital communication programs and build valuable relationships with stakeholders.As an author and multimedia storyteller, I combine my technical education, creativity, and critical thinking skills to direct technical and creative teams and bring my vision to life. In this podcast, I'll share my wealth of knowledge and experience to help you better understand the world of multimedia storytelling and communication, and how it can be leveraged to achieve business objectives. Join me on Effat Alsaraj Station as we explore the power of effective communication in today's digital landscape.